Eugene Yamnitsky is a Senior Director of Product Management at Citrix, where he leads a portfolio of SaaS products. His past experience includes roles in Product Management, Software Engineering, and Innovation Management. Eugene regularly leads highly-rated entrepreneurial workshops at Citrix, NCSU Entrepreneurship clinic, Andrews and RIoT Accelerators. In the past 5 years, he has mentored numerous early-stage startups. Eugene received the degree of Doctor of Business Administration with focus on Managerial Sensemaking and Organizational Ambidexterity from Heriot-Watt University, Edinburgh Business School.