Graphic & Experience Design

Prepare for a design position in user experience design, user interface design, branding or service design.

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Our program blends user experience and user interface design (UX/UI) with traditional graphic design practices like branding, typography, service design, and exhibition design. We create interfaces, digital products, brands, and environments that are embedded in larger experiences. Students learn human-centered research methods to ensure that these experiences focus on user needs and desires, thus empowering the people who interact with them. The NC State Bachelor of Graphic & Experience Design (BGXD) is consistently recognized as one of the top NASAD accredited design programs in the country. Alumni are designers in software companies and leading design firms (such as IBM, Red Hat, SAS, Lenovo, Citrix, IQVIA, Pentagram, IDEO, Willowtree, and R/GA).

Graphic & Experience Designers:

Visualize, prototype, and produce digital products, websites, apps, identity systems, wayfinding, and packaging.
Employ human-centered research methods to understand and inform design decisions.
Develop strategies and systems for making experiences more accessible to users.
Collaborate with other experts, such as ethnographers, data scientists, software engineers, psychologists, and computer programmers.
Explore emerging technologies—data visualization, virtual reality, augmented reality, and artificial intelligence.

Bachelor of Graphic & Experience Design

Master of Graphic & Experience Design

October 21, 2024

College of Design Chooses Matt Checkowski ‘98 as 2024 Distinguished Alumnus

The College of Design is proud to recognize Matt Checkowski [BGD ‘98] as this year’s distinguished alumnus. Checkowski, vice president of multisensory brand innovation and strategy at Mastercard, will be honored at the Wolfpack Boards Luncheon in October and serve as the College of Design spring 2025 commencement speaker. Matt Checkowski’s work explores the intersections of design, narrative and technology, working across boundaries to elevate and expand storytelling.

People standing in water-flooded path next to pole markers

September 25, 2024

Memorializing Flooding: How a Chance Collaboration Led to a Landmark Public Art Project

In the world of design and public art, serendipity often plays a pivotal role. This was certainly the case for a group of designers and artists who, after initially crossing paths in the College of Design, found themselves working together years later on a significant public art project in Raleigh. This project, which began as an educational initiative, ultimately evolved into a large-scale installation that engages the community on multiple levels.

NC State releases red wine honoring Lake Raleigh Woods

September 25, 2024

NC State Announces Licensed Wine Highlighting Lake Raleigh Woods

NC State announced today the fourth officially licensed wine as part of the Hallowed Places Collection, which launched in 2021. This offering features Lake Raleigh Woods on the label, one of the university’s 10 Hallowed Places. As with each previous wine in the collection, the label was designed by a student in the NC State College of…