{"id":24012,"date":"2021-11-03T15:45:43","date_gmt":"2021-11-03T19:45:43","guid":{"rendered":"https:\/\/design.ncsu.edu\/graphic-design\/2021\/11\/03\/graphic-design-student-creates-winning-label-for-shelton-vineyards\/"},"modified":"2024-07-16T02:08:10","modified_gmt":"2024-07-16T06:08:10","slug":"graphic-design-student-creates-winning-label-for-shelton-vineyards","status":"publish","type":"post","link":"https:\/\/design.ncsu.edu\/graphic-design\/2021\/11\/03\/graphic-design-student-creates-winning-label-for-shelton-vineyards\/","title":{"rendered":"Graphic Design Student Creates Winning Label for Shelton Vineyards"},"content":{"rendered":"
Junior graphic design student Carter Avayou designed the winning label for the Hallowed Places collection from local winery Shelton Vineyards. Shelton Vineyards partnered with NC State to create a series of officially licensed North Carolina wines, and a portion of all sales will support student scholarships at NC State.<\/p>\n
\u201cIt added this level of excitement, almost like confidence, in our abilities,\u201d says Carter. \u201cA lot of us were trying really hard to impress and show off our work, and so to be here today \u2013 it is really incredible.\u201d<\/p>\n
Assistant Professor of Teaching of Graphic Design Victoria Chi was a member of the NC State licensed wine committee and thought the partnership would be a great opportunity to involve students in the design process. The committee planned to distribute wine in three categories, and each student chose two categories in which they designed several sets of labels.<\/p>\n
Students within the College of Design often have opportunities to partner with existing companies on real-world projects. Key components of the designs created by students often end up in the final iteration of real-world products. \u201cThis was a great collaboration between different units of the university to think and do together,\u201d says Victoria. <\/p>\n